Academic Year/course:
2018/19
450 - Degree in Marketing and Market Research
27649 - Internships I
Información del Plan Docente
Academic Year:
2018/19
Subject:
27649 - Internships I
Faculty / School:
109 - Facultad de Economía y Empresa
Degree:
450 - Degree in Marketing and Market Research
ECTS:
5.0
Year:
4
Semester:
First semester
Subject Type:
Optional
Module:
---
4.1. Methodological overview
The learning process designed for this course is based on an active method, given that the student is integrated in a private or public organization to take an apprenticeship in it. The student becomes the agent of his/her own education through personal research, direct contact with reality and the experience with the work group where he belongs. This method is based on:
- A strong motivation in the learning process
- A growing difficulty
- The establishment of a bridge between academic theoretical abstraction and practical reality.
- The detection of errors
- The student’s autonomy
- The acquisition of skills in the search for information
4.2. Learning tasks
This course (5 ECTS: 125 hours) includes the following learning tasks:
- Tutorials (6 hours). Meetings with the academic tutor.
- Report on the internship experience (24 hours). The student will write a preliminary report, an academic report and will present the latter.
- Work in the firm (95 hours). Working hours adapted to the needs of the partner company and of the student.
4.3. Syllabus
There is no specific syllabus for this course.
4.4. Course planning and calendar
Further information concerning the timetable, classroom, office hours, assessment dates and other details regarding this course, will be provided on the first day of class or please refer to the Faculty of Economics and Business website (https://econz.unizar.es/)
4.5. Bibliography and recommended resources
There are no bibliographical sources for this course.